24metrics
4.6
24metrics Overview
Features
24metrics Pricing Overview
24metrics Score
Smyte Score
4.6
Number of Reviews 7
Smyte Score
The Smyte Score is a weighted average from leading review sites across the web.
100+ reviews for Software Name
Pros
Advanced Fraud Detection Capabilities:
Users commend 24metrics for its sophisticated algorithms that effectively detect various forms of digital fraud, including click fraud, conversion fraud, and impression fraud. The platform’s real-time data analysis helps in identifying and mitigating fraudulent activities efficiently.
Customizable Filters and Rules:
The platform allows businesses to tailor fraud detection settings to their specific needs. Users appreciate the ability to customize rules and filters, ensuring that only legitimate traffic is counted, which enhances the accuracy of their campaigns.
Responsive Customer Support:
Several users highlight the excellent customer service provided by 24metrics. The support team is noted for being responsive and helpful, assisting users promptly with any issues or queries they encounter.
Cons
Steep Learning Curve for New Users:
Some users mention that the platform can be complex for newcomers, requiring a certain level of expertise to navigate and utilize all features effectively.
Limited Alignment with Some Advertiser Platforms:
A few users have noted that the fraud detection filters and behaviors could be more closely aligned with certain mobile measurement partners (MMPs) and advertiser platforms to enhance compatibility.
Pricing Information Not Always Transparent:
While 24metrics offers robust features, some users feel that the pricing structure could be more transparent, especially for custom plans, to better assess the value proposition.
** Smyte uses AI to analyze online reviews, extracting key pros and cons by identifying patterns and summarizing customer feedback into actionable insights.
FAQs
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